TEDCO is the state-sanctioned organization that facilitates the transfer of technology from Maryland’s research institutions into the commercial marketplace. Having shepherded $660 million in funding since 1998, TEDCO is essential in the development of tech start-ups and early-stage businesses across Maryland.

TEDCO: Leading Innovation to Market

TEDCO's brand needed refreshing in order to encompass both its funding efforts and its vast network of entrepreneurial resources. After a comprehensive brand evaluation and competitive analysis, we refined the existing logo, developed a new positioning line, and refocused TEDCO's mission.

Well structured and well respected

Re-envisioning TEDCO’s website meant crafting a full-bodied site map that could comfortably manage a substantial amount of existing and future content. Meanwhile, the site had to impress the viewer with gravitas. In execution, we married dozens of static resource pages with a dynamic news section and built the site on a WordPress architecture for ease of ongoing updates.

“Hanlon Creative did a great job rethinking, redesigning, and rebuilding our digital presence as well as updating the branding for all of our marketing collateral. They were always responsive, knowledgeable, and helpful in clearly communicating what we do for the communities TEDCO serves.” Tim CopneyOffice Administrator, TEDCO