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The proof is in the pudding.
We don't promise to know our client's business better than they do. How could we? What we do promise is to climb inside the head of your target audience and know them better than you thought possible. Everything is measured from their perspective in order to create a message that truly hits the sweet spot. See for yourself.
Read case studies from Hanlon Creative, an interactive agency known for marketing. New Jersey, Pennsylvania are just two locations served by Hanlon Creative.
Iron Andy Foundation
Super Brand
Andy Holder is not your average Joe. He's a guy who at the age of 36 discovered he has type 1 diabetes, quits his job and decides to travel the nation competing in Ironman triathlons, delivering motivational speeches and inspiring others with the disease. Wow, right?
Andy's brand is Iron Andy. His tagline "Living Without Limits" acts as the foundation on which everything is built. He's a role model, an inspiration and a truly amazing individual. Andy's presently the national spokesperson for Diabetes Shoppe and Chairman of the Iron Andy Foundation. Andy's motivation is infectious. Together we have produced some of our finest work.
Health Proponent
Brand Evolution
In order to rebrand Health Advocate, and established B to B brand, into Health Proponent, a new B to C endeavor, we basically started from scratch. Since we were changing target audiences, everything needed to be rethought. Colors, logos, tone, imagery and positioning were all revisited. Health Proponent needed a heart beat of its own. A personality that resonated with consumers, not businesses. At the center of our new brand was the tagline "Always on your side". By tapping into some amazing testimonials, we were able to demonstrate Health Proponent's ability to navigate the health care maze for its customers and quickly establish an emotional bond with our audience.
Muralo Paints
Brand Superiority
Muralo Paint has spent the last 200 years researching and developing the most advanced paint in the world. Our job was to refocus their brand to better reflect their products superiority in the marketplace.
We revamped and redesigned everything from product packaging from advertising to interactive. The result is a cohesive brand that no only connects with consumers, contractors and interior designers, but gains their trust and loyalty as well.